Background:
Virtual reality (VR) technology is gradually changing the global entertainment industry with its unique immersive experience. VR technology is also beginning to become popular in India, a market full of vitality and potential.This case study will introduce some situations of SKUFN 360 VR simulator in shopping malls.
VR and arcade equipment are becoming more and more popular in India. As the second most populous country in the world, India has a high proportion of young people and gradually improves its consumption capacity, providing a broad space for growth for the VR market. The customer's site is located on the 2nd Floor, Mall Of Travancore, Near International Airport, NH bypass, Thiruvananthapuram, Kerala, India 695024. It has a superior geographical location and huge passenger flow, making it an ideal place to introduce cutting-edge entertainment projects.
Project launch and implementation:
First of all, facing many VR brands and products, the customer carefully considered and finally chose Skyfun's 360 VR simulator. Behind this decision is the full recognition of Skyfun's brand strength, technological leadership and market reputation. Skyfun 360 VR simulator creates an entertainment world beyond reality for tourists with its highly immersive visual experience, precise motion capture system and rich and diverse game content.
Secondly, during the communication process, our team made a detailed operation plan for site planning and equipment installation. In order to ensure that the 360 VR simulator can run smoothly in the mall, the Skyfun team worked closely with Indian customers to carry out detailed site planning for the mall. Considering safety, smooth traffic and visitor experience, the location with wide vision and easy access in the center of the mall was finally determined. During the installation process, Skyfun's technical team provided full guidance to ensure that every link met safety standards and equipment requirements, and achieved fast and efficient deployment.
In addition, in order to make the 360 VR simulator run well at the customer's site, we usually regularly release some installation videos of related products and equipment operation, troubleshooting, daily maintenance and other aspects to customers. When encountering difficult problems, we will use remote control technology to provide customers with a solution in time.
Market expansion and brand influence
In this era of advanced network information, more and more people like to watch short videos and read posts in their spare time, so the power of social media marketing is particularly important.
This Indian client made full use of its powerful social media resources to launch a wide range of marketing activities. Through mainstream platforms such as Facebook, Instagram, and Twitter, the wonderful moments, user feedback, and promotional information of the VR experience area were released, which quickly attracted a lot of attention. These carefully planned contents not only increased the exposure of the VR experience area, but also stimulated the enthusiasm of the public to participate, making the VR experience a highlight in the mall.
Through effective online and offline publicity methods, skyfun's 360 VR roller coaster simulator has gradually achieved considerable growth in profits, and the brand effect has gradually expanded.
Since the official operation of Skyfun 360 VR simulator and 9D VR egg chair, with its unique game content, simple operation method, immersive VR game experience and other advantages, it has quickly become a popular project for tourists to experience. According to statistics, the average daily number of tourists received in the VR experience area exceeded expectations, which directly led to the overall consumption growth of the mall. Over time, the income of VR projects has gradually stabilized and continued to grow, bringing considerable economic benefits to customers.
In addition to direct economic benefits, this cooperation has also greatly enhanced the brand image and market influence of the customer's venue. Through the brand influence of the mall, the customer's venue has also gained a certain degree of popularity. On the one hand, the customer can have more opportunities to cooperate with other well-known brands, and on the other hand, the brand chain effect of the mall is also playing a vital role.
Looking to the future: looking forward to more cooperation opportunities
The successful deployment of Skyfun 360 VR simulator at the Indian customer's venue this time marks another milestone in the expansion of VR technology in the Indian market. We are full of expectations, not only limited to this shocking 360-degree VR roller coaster simulator, but also hope that more cutting-edge VR equipment will gradually enter more international markets, and jointly add infinite charm and revenue momentum to more entertainment venues. Finally, we wish the customer's venue business to be prosperous and there will be more cooperation opportunities in the future.
If you are interested in Skyfun 360 VR simulator or our other VR products, please feel free to contact us!
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